One night @ call center

I have heard a lot about this book so my brother ashish brought book for us. First, it is a fiction work and not based upon true story.

The book is all about problems that most of us face in day today life (no matter if you work in call center or not). The book is all about young people who work in call center. Most of them face some sort of problem (girlfriend/boyfriend, money, no job guaranty, clients from US blaming/bashing (overrated) all Indian workers blah blah). In order to get rid of problem God calls them and guides them. Nothing to new, here if you have IT industry background or you worked in a call center. However, book has one good point how to get rid of your day today life problem, if you are stuck in such situation in life then read the book ( however if you are really stuck in life then you should read Bhagwat gita to solve all mysteries of life, IMPO)

In short, book is little over heaped and only useful if

  • You wanna kill your Sunday afternoon
  • If you never worked in BPO/IT industry they you will get some idea about work culture of small BPOs (please note that big BPOs in India follows very good work culture)
  • You wanna find out answer to some your problem in life in funny reading

Book details
Publisher: Rupa
Category: Fiction
Author: Chetan Bhagat
Price Rs.95/-
My rating: 2 ½ out of 5

Google India advertising in Reader’s digest

Yesterday I picked my copy of Reader’s digest September 2005 issue. While just going through I noticed Google India advertising. The ad was about its adverting program – AdWords. They are looking for sales/marketing/adverting/BPO persons i.e. most of the BPO and telemarketing jobs.
I started to think why they put ad in RD. May be main reason is RD’s 643,000+ copies sold every month across India (remember it is English edition) and most of the readers are young university students and working professional. So it is better to put ad in such RD. In the past they used Times ascent too. This is the first time I saw an ad related to recruitment.